I actually enjoyed the story to this point. Being in no rush to get into Heavensward, I took the time to read through the MSQ cutscenes - especially Alphinaud's character as he changes slowly through the chapters, and it was actually a rather good story.
The MSQ also prolonged the game quite a bit for me. I'd happily take a weekend to go through a patch worth of quests, read and understand the story, and do some things on the side; still not on HW yet, but I'm adequately entertained by the content so far, so I have no complaints about that.